We had a full house for our AdWords training course at Business Training Made Simple last week, with a mix of AdWords newbies and more experienced AdWords users attending to learn how to improve their return on investment from Google AdWords.

It was great to see some familiar faces in the room, such as Alice from Coco Fashion, Jonathan from Wild Stoves, Andrew from Midas Corporate Consulting and Adele from Naked Divorce. And it was particularly nice to finally meet our client Jo Parker who has been getting great results from the AdWords campaign that we set up for her last year.

Throughout the day we covered everything from what AdWords is all about, through to how to select the right keywords, how to write better ads, what Quality Score is and why it is so important, and how to structure an AdWords account.

We also found time to cover some more advanced topics like Ad Extensions and Remarketing, and we had some fun critiquing each others websites as part of a discussion about landing page optimisation.

We’re running this course again on 10 August and there are still a few places left if you want to book a place. If you’re not sure whether you’ll find it beneficial, just check out this video testimonial from one of the people who attended last week’s course.

One Response to “The Naked Truth about our AdWords Training”