SEARCH ENGINE OPTIMISATION (SEO)

Under the right conditions, quality SEO can turn any website into a prolific sales lead generation vehicle. Combining optimisation of your own site with our Customer Lead Generation services could turn your Internet marketing activity into a bonanza!

There is every chance of your succeeding in optimising your own site unassisted, if you operate in an uncompetitive market covered online by fewer than a million web pages. If, however, your market is competitive and covered online by more than a million web pages you should automatically engage a team of professional search engine optimisers, but you should not engage them without caution.

Our experience is that few SEO companies truly grasp how search engines work. Numerous factors are involved, the interplay between those factors is highly complex, and the search engines are now changing their algorithms with increasing frequency. It is becoming increasingly difficult for small businesses to compete without the right experienced search engine optimiser.

We suggest, for example, that when considering an optimiser you should

• never pay in advance on the promise of a slow climb up the search engines, as correct SEO achieves results in days;
  
  
• accept no guarantees of a top ten position in the organic results of Google;
  
  
• avoid any optimiser who claims to have a special working relationship with Google.

Any website designed by Divadani Design can be optimised to the highest standards by our partner business Scopula. In many cases, Scopula is also able to optimise your own existing website.

Scopula is recognised as Europe's foremost SEO operation and, in our opinion, obtains the best results for clients. The company does not charge in advance for its services and accepts only those projects which it believes can be realistically achieved within a sensible price frame. Its pricing is based on results achieved and includes the option of a no win, no fee arrangement if top ten ranking is not achieved for 50% of search terms. Normally top ten placements are achieved within 10 to 14 days of the completion of your project.

Please note that no win, no fee arrangements do NOT apply to Monthly Contracts.

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For further information about search engine optimisers Scopula and how you can benefit from their unrivalled expertise, please contact us.

Should anything stated above contradict what you previously believed about search engine optimisation, we recommend you visit our pages devoted to Best Practice and Malpractice in Search Engine Optimisation and Two Common Misconceptions About Search Engine Optimisation. In our experience people are frequently confused about the realities of web design but utterly in the dark when it comes to SEO!